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Finish sentences and re-org "What?" section #9
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<div align="center">

# Product Roadmap

![roadmap-1152x672-flip](https://user-images.githubusercontent.com/194400/27068309-5b379538-5007-11e7-99fb-20f09369c672.jpg)

</div>
<br />

# _Why_? 🤷‍♀️

Expand Down Expand Up @@ -71,11 +75,13 @@ such as:
We want _complete_ versaility in the `tags` that can be appplied to items
so that our App can be used for _any_ purpose that helps people organise their lives.

5. ***Track*** tasks and goal progress _visually_.
5. ***Track*** tasks and goal **progress _visually_**.

6. ***Communicate*** with others what task we are focussing on
so we can all avoid interrupting/distracting each other during
["Deep Work"](https://www.calnewport.com/books/deep-work)
Avoiding the "what you doing" type questions,
or general interruptions is essential for focus work.

7. ***Delegate*** specific tasks
to people in one's family/team/org
Expand All @@ -96,7 +102,7 @@ see: https://github.com/dwyl/product-ux-research/issues
and _none_ of them have the workflow (UX) we want
or they focus on the wrong things!

[![notion-encourages-busywork](https://user-images.githubusercontent.com/194400/85288902-75077480-b48e-11ea-8b41-75299936985b.png)](https://github.com/dwyl/product-ux-research/issues/5#issuecomment-647495254)
[![notion-encourages-busywork](https://user-images.githubusercontent.com/194400/85288902-75077480-b48e-11ea-8b41-75299936985b.png)](https://github.com/dwyl/product-ux-research/issues/5#issuecomment-647495254 "Notion encourages busy-work - Click to read")

We want to help people focus on the _one_ `task`
they need to be doing _right now_,
Expand All @@ -109,21 +115,90 @@ we have read about in books such as
"Make Time",
"Tools of Titans",
"Hyperfocus"
and many others.
and _many_ others.
The fact is this:
_none_ of the _existing_ closed source Apps
help you to _prioritise_ and _focus_
on your highest value/impact `items`.
We are going to _fix_ that!
We are _fixing_ that!

<br />

# _What_?

<!--
In "Phase One" of dwyl we are building
a software application to solve a _specific_ set
of ***7 Universal Human Needs***:
1. **Communication**
2. **_Personal_ Effectiveness** through **Task and Time Management**
3. **Teamwork**
4. [***Self-Actualisation***](https://en.wikipedia.org/wiki/Self-actualization)
Later, once we have an _excellent_ UX for our core app,
we will strategically expand our app
to cover other areas including:
4. **Life-long Learning**
5. **Nutrition, Health and Fitness**
6. **Personal Finance Management**
> _**Note**: we don't expect a **single** app to magically "**solve**"
all of these problems, and we are **not** going
to "tackle" all the problems at **once**;
we may end up only having time/resources to solve **one**
of these challenges.
This list is intended as a guide not a "gospel"._
-->

dwyl's
[mission](https://github.com/dwyl/start-here/blob/6fac8f0e4b9a81cba929eb7e577f22a4a0eb734c/mission.md#what-is-dwyls-mission)
is to:

## _Empower people to maximise effectiveness, creativity and happiness._


Few people know more about effectiveness
than life coach and motivational speaker
[Tony Robbins](https://en.wikipedia.org/wiki/Tony_Robbins). <br />
A quote of his that guides us in our mission is:

## "_The secret to happiness is one word: progress. <br />Progress equals happiness._" [Tony Robbins](https://www.cnbc.com/2017/10/06/tony-robbins-this-is-the-secret-to-happiness-in-one-word.html)


We believe that by helping people
_effectively_ keep track
of their progress
toward their goals, <br />
they will naturally be happier.
Happiness is almost a _byproduct_ of personal effectiveness!

## "_Happiness is not something ready made. <br />It comes from your own actions._" ~ [Dalai Lama](https://www.goodreads.com/quotes/1263-happines)

By helping people to focus their efforts
on their highest priority items,
we are helping people be _happy_. <br />
That's a mission we can _all_ get on board with!


Our immediate plan is to build a **_single_ app**
that satisfies _several_ human needs
while focussing on the theme of "***personal effectiveness***".


The @dwyl App will be a "_hybrid_"
containing several features
that together help the individual
achieve _all_ of their personal goals
through a systematic workflow.

<br />

## _What Problem_ Are We _Solving_?

We are building an App that
creates a systematic approach
to solve the problem we _all_ face every day.

to solve the problem we _all_ face every day. <br />
What do you think of when you
see/read/hear/think of
the following words:
Expand All @@ -132,7 +207,8 @@ the following words:
## "_I don't have enough time to_..."

How many times have you heard
a friend or family member say these words?
a friend, family member or work colleage
say these words?

> "I don't have enough time to:" <br />
> 1. **`exercise`**
Expand Down Expand Up @@ -162,9 +238,8 @@ because we _feel_ like there isn't enough time. <br />
Whatever your mindset regarding the amount of time
you have available
to do everything you want in life,
one thing is certain: <br />
without a _systematic_ approach
we are _all_ ineffective with how we spend/invest our time.
one thing is certain: **without** a **_systematic_ approach**
we are **_all_ ineffective** in how we spend/invest our **time**.

You may have seen the following quote online:

Expand All @@ -182,14 +257,15 @@ or the most

The problem with these "motivational" quotes
often repeated on social media
is that they can make us feel _worse_
about our time-management
and don't actually _help_ us move _forward_!
And in the case of the Beyonce quote it's an outright lie.
She has an _army_ of people helping her get the most out of her day.
is that they can make us **feel _worse_**
about our time-management - _**self**_
"**productivity** [***shaming***](https://en.wikipedia.org/wiki/Shame)" -
and **don't** actually **_help_** us **move _forward_**!
In the case of the one mentioning Beyonce, it's an outright _lie_.
**Queen Bey** has an _army_ of people helping her get the most out of her day.
The rest of us don't have personal assitants and entourages of people
to help us maximise our time.
The rest of us need a _system_!
The rest of us need a _system_!
<!--
Whenever you hear a self-proclaimed life coach
or time management guru giving _anyone_
Expand Down Expand Up @@ -240,13 +316,24 @@ on tasks that move them toward a specific goal
is that they don't have adequate _systems_
for focussing on what matters
and maximising personal effectiveness.
Meanwhile the _system_ Mark & Pals have
Meanwhile the _system_
[Mark & Pals](https://github.com/dwyl/learn-react/issues/23)
have created has an army of
Social/Computer Science PhDs
whose job it is to make their time-wasting Apps
as [psychologically addictive](https://www.theguardian.com/technology/2018/may/08/social-media-copies-gambling-methods-to-create-psychological-cravings)
as possible.
The average person without a systematic approach doesn't stand a _chance_!

### System


## "_You do not rise to the level of your goals. <br /> You fall to the level of your systems._" <br />~ [James Clear](https://www.goodreads.com/quotes/9536717), Atomic Habits


The ***system*** to help ourselves and others move towards our
The ***system*** we are building
is desgined to help ourselves and others
move towards our
(life/health/fitness/career/etc.)
goals is what we are building.
We haven't found a catchy one-line phrase
Expand All @@ -259,24 +346,25 @@ to answer the following **10 questions**:
2. Is what I'm doing **right now**
moving me **towards** one of my **goals**?
3. What is the **highest priority task**
that I should be working on **right now**?
that I _should_ be working on **right now**?
4. Is the **highest priority task** well defined
or does it need more detail before I can start on it?
5. What is the **_smallest_ thing** I can **do**
to **make progress** toward one of my **goals**?
6. Am I **_effectively_ communicating** what I'm working on
with other people so they know when I am **focussing**?
7. Is there anything **requiring my attention right now**
that cannot wait until the end
of my current highest priority task?
that **_cannot_ wait** until the end
of my current highest priority task
or focus time interval?
8. **Who** in my team/family needs me
in order to make progress
on their current (or next) task?
9. Which task on _my_ list can I _delegate_
9. Which task on _my_ list **can I _delegate_**
to someone else so that I can focus on
the item that _only_ I can do.
10. What should I **_avoid_ doing**
or say "**no**" to now
or **say** "**no**" to now
so that I can **focus** on my highest priority item?

<br />
Expand All @@ -291,80 +379,13 @@ so you can **focus** on your **goals**?
https://zenhabits.net/enough-time
https://www.lifehack.org/articles/productivity/10-reasons-why-some-people-feel-like-they-dont-have-enough-time.html
-->
<br />

# _What_?

<!--
In "Phase One" of dwyl we are building
a software application to solve a _specific_ set
of ***7 Universal Human Needs***:
1. **Communication**
2. **_Personal_ Effectiveness** through **Task and Time Management**
3. **Teamwork**
4. [***Self-Actualisation***](https://en.wikipedia.org/wiki/Self-actualization)
Later, once we have an _excellent_ UX for our core app,
we will strategically expand our app
to cover other areas including:
4. **Life-long Learning**
5. **Nutrition, Health and Fitness**
6. **Personal Finance Management**
> _**Note**: we don't expect a **single** app to magically "**solve**"
all of these problems, and we are **not** going
to "tackle" all the problems at **once**;
we may end up only having time/resources to solve **one**
of these challenges.
This list is intended as a guide not a "gospel"._
-->

dwyl's
[mission](https://github.com/dwyl/start-here/blob/6fac8f0e4b9a81cba929eb7e577f22a4a0eb734c/mission.md#what-is-dwyls-mission)
is to:

## _Empower people to maximise effectiveness, creativity and happiness._


Few people know more about effectiveness
than life coach and motivational speaker
[Tony Robbins](https://en.wikipedia.org/wiki/Tony_Robbins). <br />
A quote of his that guides us in our mission is:

## "_The secret to happiness is one word: progress. <br />Progress equals happiness._" [Tony Robbins](https://www.cnbc.com/2017/10/06/tony-robbins-this-is-the-secret-to-happiness-in-one-word.html)


We believe that by helping people
_effectively_ keep track
of their progress
toward their goals, <br />
they will naturally be happier.
Happiness is almost a _byproduct_ of personal effectiveness!

## "_Happiness is not something ready made. <br />It comes from your own actions._" ~ [Dalai Lama](https://www.goodreads.com/quotes/1263-happines)

By helping people to focus their efforts
on their highest priority items,
we are helping people be _happy_. <br />
That's a mission we can _all_ get on board with!


Our immediate plan is to build a **_single_ app**
that satisfies _several_ human needs
while focussing on the theme of "***personal effectiveness***".


The @dwyl App will be a "_hybrid_"
containing several features
that together help the individual
achieve _all_ of their personal goals
through a systematic workflow.

<br />

## 3 Stages of Our Roadmap


## 1. _Individual_ Person Experience -> [_Single Player_](https://en.wikipedia.org/wiki/Single-player_video_game)
### 1. _Individual_ Person Experience -> [_Single Player_](https://en.wikipedia.org/wiki/Single-player_video_game)

If the App is not _immediately_ useful to an _individual_ person
and relies on "network effects" it will be
Expand All @@ -380,7 +401,7 @@ so that they can think clearly (_without a cluttered mind_) and prioritise. 📝

> Capturing text (_and later voice memos and images_) as "items"
which can then be categorised/organised using tags
is the most versatile way of storing data.
is the most intiuitive and versatile way of storing data.
We only need _one_ field or data type (`text`).
We can then apply `tags` to an `item` to make it into _anything_ else.
And then the UI renders the item with the appropriate UX
Expand Down Expand Up @@ -449,22 +470,34 @@ and get the most important things done.
While we feel the _individual_ experience of the App
needs to be flawless as we want anyone
to be able to use the app in isolation,
we feel the App becomes _exponentially_ more useful in _teams_.
we feel the App becomes _exponentially_ more useful/powerful in _teams_.



<br />

## 2. Small _Team_ Experience -> [_Co-op Mode_](https://en.wikipedia.org/wiki/Cooperative_gameplay)
### 2. Small _Team_ Experience -> [_Co-op Mode_](https://en.wikipedia.org/wiki/Cooperative_gameplay)


We feel that our App will be inc
We feel that our App will be _incredibly_
to small "teams" of people who need to collaborate on getting things done.
Small teams will not be limited to "work" colleagues.
Rather we will have personas for families, groups of friends and other associations.
We will focus on this "team" use-case
as soon as we have the basic _individual_ UX working.

> If you are keen on helping us with the Colab features,
please take a look at our existing backlog:
https://github.com/dwyl/app/issues
If there is a feature you don't see and want to help us describe,
please open an issue!


## 3. Big Company/Org Experience -> [_MMORPG_](https://en.wikipedia.org/wiki/Massively_multiplayer_online_role-playing_game)!

There is no reason why a "Big" company or organisation cannot use the dwyl App.

But this is not our focus right now.
We need to crawl, walk & run before we attempt to _fly_.


<br />
Expand Down

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