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Optimizing-Coffee-Shop-Location

Geographical analysis to determine the best location for a new coffee shop

The following analysis is my entry for the Denver Coffee Shop competition hosted by DataCamp. The details are as follows;

You are helping a client who owns coffee shops in Colorado. The company's coffee shops serve high-quality and responsibly sourced coffee, pastries, and sandwiches. They operate three locations in Fort Collins and want to expand into Denver. Your client believes that the ideal location for a new store is close to affluent households, and the store appeals to the 20-35 year old demographic. Your team collected geographical and demographic information about Denver's neighborhoods to assist the search. They also collected data for Starbucks shops in Denver. Starbucks and the new coffee shops do not compete for the same clients; the team included their location as a reference.

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Geographical analysis to determine the best location for a new coffee shop

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