diff --git a/pkg/kotsadm/types/constants.go b/pkg/kotsadm/types/constants.go
index fccdb4fb07..4f65b299df 100644
--- a/pkg/kotsadm/types/constants.go
+++ b/pkg/kotsadm/types/constants.go
@@ -13,7 +13,7 @@ const ExcludeValue = "true"
 const BackupLabel = "kots.io/backup"
 const BackupLabelValue = "velero"
 
-const TroubleshootKey = "troubleshoot.io/kind"
+const TroubleshootKey = "troubleshoot.sh/kind"
 const TroubleshootValue = "support-bundle"
 
 const DefaultSupportBundleSpecKey = "default"
diff --git a/pkg/kotsadm/types/constants_test.go b/pkg/kotsadm/types/constants_test.go
index 01ec73a84e..296d998a9f 100644
--- a/pkg/kotsadm/types/constants_test.go
+++ b/pkg/kotsadm/types/constants_test.go
@@ -49,7 +49,7 @@ func Test_getTroubleshootLabels(t *testing.T) {
 				},
 			},
 			expectLabels: map[string]string{
-				"troubleshoot.io/kind": "support-bundle",
+				"troubleshoot.sh/kind": "support-bundle",
 				"foo":                  "foo",
 			},
 		},
@@ -97,7 +97,7 @@ func Test_mergeLabels(t *testing.T) {
 			expectLabels: map[string]string{
 				"kots.io/kotsadm":      "true",
 				"kots.io/backup":       "velero",
-				"troubleshoot.io/kind": "support-bundle",
+				"troubleshoot.sh/kind": "support-bundle",
 			},
 		},
 		{
@@ -111,7 +111,7 @@ func Test_mergeLabels(t *testing.T) {
 				"bar":                  "bar",
 				"kots.io/kotsadm":      "true",
 				"kots.io/backup":       "velero",
-				"troubleshoot.io/kind": "support-bundle",
+				"troubleshoot.sh/kind": "support-bundle",
 			},
 		},
 	}
diff --git a/pkg/supportbundle/spec_test.go b/pkg/supportbundle/spec_test.go
index 5224228b09..89918af8fb 100644
--- a/pkg/supportbundle/spec_test.go
+++ b/pkg/supportbundle/spec_test.go
@@ -664,7 +664,7 @@ func Test_findSupportBundleSecrets(t *testing.T) {
 						Namespace: "kotsadm",
 						Labels: map[string]string{
 							"foo":                  "bar",
-							"troubleshoot.io/kind": "support-bundle",
+							"troubleshoot.sh/kind": "support-bundle",
 						},
 					},
 					Data: map[string][]byte{
@@ -677,7 +677,7 @@ func Test_findSupportBundleSecrets(t *testing.T) {
 						Namespace: "another",
 						Labels: map[string]string{
 							"foo":                  "bar",
-							"troubleshoot.io/kind": "support-bundle",
+							"troubleshoot.sh/kind": "support-bundle",
 						},
 					},
 					Data: map[string]string{
@@ -690,7 +690,7 @@ func Test_findSupportBundleSecrets(t *testing.T) {
 						Namespace: "kotsadm",
 						Labels: map[string]string{
 							"foo":                  "bar",
-							"troubleshoot.io/kind": "support-bundle",
+							"troubleshoot.sh/kind": "support-bundle",
 						},
 					},
 					Data: map[string][]byte{
@@ -708,7 +708,7 @@ func Test_findSupportBundleSecrets(t *testing.T) {
 						Name:      "kotsadm-my-app-supportbundle",
 						Namespace: "kotsadm",
 						Labels: map[string]string{
-							"troubleshoot.io/kind": "support-bundle",
+							"troubleshoot.sh/kind": "support-bundle",
 						},
 					},
 					Data: map[string][]byte{
@@ -720,7 +720,7 @@ func Test_findSupportBundleSecrets(t *testing.T) {
 						Name:      "cluster-wide-supportbundle",
 						Namespace: "default",
 						Labels: map[string]string{
-							"troubleshoot.io/kind": "support-bundle",
+							"troubleshoot.sh/kind": "support-bundle",
 						},
 					},
 				},
diff --git a/pkg/tests/kotsutil/cases/multiple-preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml b/pkg/tests/kotsutil/cases/multiple-preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
index 5269910d9a..c9245e9a22 100644
--- a/pkg/tests/kotsutil/cases/multiple-preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
+++ b/pkg/tests/kotsutil/cases/multiple-preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
@@ -176,7 +176,7 @@ metadata:
     app.kubernetes.io/instance: release-name
     app.kubernetes.io/version: "1.27.0"
     app.kubernetes.io/managed-by: Helm
-    troubleshoot.io/kind: preflight
+    troubleshoot.sh/kind: preflight
   annotations:
     "helm.sh/hook": pre-install, pre-upgrade
     "helm.sh/hook-weight": "-6"
@@ -221,7 +221,7 @@ metadata:
     app.kubernetes.io/instance: release-name
     app.kubernetes.io/version: "1.27.0"
     app.kubernetes.io/managed-by: Helm
-    troubleshoot.io/kind: preflight
+    troubleshoot.sh/kind: preflight
   annotations:
     "helm.sh/hook": pre-install, pre-upgrade
     "helm.sh/hook-weight": "-6"
diff --git a/pkg/tests/kotsutil/cases/preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml b/pkg/tests/kotsutil/cases/preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
index f686420f82..a1f713d185 100644
--- a/pkg/tests/kotsutil/cases/preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
+++ b/pkg/tests/kotsutil/cases/preflights-in-helm-chart/rendered/this-cluster/helm/my-app/all.yaml
@@ -176,7 +176,7 @@ metadata:
     app.kubernetes.io/instance: release-name
     app.kubernetes.io/version: "1.27.0"
     app.kubernetes.io/managed-by: Helm
-    troubleshoot.io/kind: preflight
+    troubleshoot.sh/kind: preflight
   annotations:
     "helm.sh/hook": pre-install, pre-upgrade
     "helm.sh/hook-weight": "-6"