diff --git a/packages/eas-cli/src/commands/credentials/configure-build.ts b/packages/eas-cli/src/commands/credentials/configure-build.ts
index 24d7ca69db..6d26da79f2 100644
--- a/packages/eas-cli/src/commands/credentials/configure-build.ts
+++ b/packages/eas-cli/src/commands/credentials/configure-build.ts
@@ -2,6 +2,7 @@ import { Platform } from '@expo/eas-build-job';
 import { Flags } from '@oclif/core';
 
 import EasCommand from '../../commandUtils/EasCommand';
+import { SelectBuildProfileFromEasJson } from '../../credentials/manager/SelectBuildProfileFromEasJson';
 import { SetUpBuildCredentialsCommandAction } from '../../credentials/manager/SetUpBuildCredentialsCommandAction';
 import { selectPlatformAsync } from '../../platform';
 
@@ -17,13 +18,12 @@ export default class InitializeBuildCredentials extends EasCommand {
       char: 'e',
       description: 'The name of the build profile in eas.json.',
       helpValue: 'PROFILE_NAME',
-      required: true,
     }),
   };
 
   static override contextDefinition = {
     ...this.ContextOptions.LoggedIn,
-    ...this.ContextOptions.OptionalProjectConfig,
+    ...this.ContextOptions.ProjectConfig,
     ...this.ContextOptions.DynamicProjectConfig,
     ...this.ContextOptions.Analytics,
     ...this.ContextOptions.Vcs,
@@ -43,6 +43,13 @@ export default class InitializeBuildCredentials extends EasCommand {
 
     const platform = await selectPlatformAsync(flags.platform);
 
+    const buildProfile =
+      flags.profile ??
+      (await new SelectBuildProfileFromEasJson(
+        privateProjectConfig.projectDir,
+        Platform.IOS
+      ).getProfileNameFromEasConfigAsync());
+
     await new SetUpBuildCredentialsCommandAction(
       actor,
       graphqlClient,
@@ -51,7 +58,7 @@ export default class InitializeBuildCredentials extends EasCommand {
       privateProjectConfig ?? null,
       getDynamicPrivateProjectConfigAsync,
       platform,
-      flags.profile
+      buildProfile
     ).runAsync();
   }
 }