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Predict customer churn / Customer retention #1191

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ybyzek opened this issue Mar 21, 2022 · 0 comments

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recipe use case

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ybyzek commented Mar 21, 2022

Use case: analyze customer behavior to predict their churn, goal is to retain customers.

There is no existing query to draw from here, so it will require author creativity, but it could take into account customer behavior including:

transaction history
expiration date
payment plans
touch points with customer
etc

Inspiration: https://databricks.com/solutions/accelerators/retention-management

ybyzek added recipe use case labels

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