diff --git a/rasa_sdk/tracing/config.py b/rasa_sdk/tracing/config.py
index 2f7e304b5..fc022a45f 100644
--- a/rasa_sdk/tracing/config.py
+++ b/rasa_sdk/tracing/config.py
@@ -14,7 +14,7 @@
 from rasa_sdk.tracing.endpoints import EndpointConfig, read_endpoint_config
 
 
-TRACING_SERVICE_NAME = os.environ.get("TRACING_SERVICE_NAME", "rasa_sdk")
+TRACING_SERVICE_NAME = os.environ.get("RASA_SDK_TRACING_SERVICE_NAME", "rasa_sdk")
 
 ENDPOINTS_TRACING_KEY = "tracing"
 
@@ -90,9 +90,7 @@ def configure_from_endpoint_config(cls, cfg: EndpointConfig) -> TracerProvider:
         :return: The configured `TracerProvider`.
         """
         provider = TracerProvider(
-            resource=Resource.create(
-                {SERVICE_NAME: cfg.kwargs.get("service_name", TRACING_SERVICE_NAME)}
-            )
+            resource=Resource.create({SERVICE_NAME: TRACING_SERVICE_NAME})
         )
 
         jaeger_exporter = JaegerExporter(
@@ -132,9 +130,7 @@ def configure_from_endpoint_config(cls, cfg: EndpointConfig) -> TracerProvider:
         :return: The configured `TracerProvider`.
         """
         provider = TracerProvider(
-            resource=Resource.create(
-                {SERVICE_NAME: cfg.kwargs.get("service_name", TRACING_SERVICE_NAME)}
-            )
+            resource=Resource.create({SERVICE_NAME: TRACING_SERVICE_NAME})
         )
 
         insecure = cfg.kwargs.get("insecure")
diff --git a/rasa_sdk/tracing/utils.py b/rasa_sdk/tracing/utils.py
index cb5d22450..d3fbc648c 100644
--- a/rasa_sdk/tracing/utils.py
+++ b/rasa_sdk/tracing/utils.py
@@ -27,7 +27,7 @@ def get_tracer_and_context(
     tracer_provider: Optional[TracerProvider], request: Request
 ) -> Tuple[Any, Any, Text]:
     """Gets tracer and context"""
-    span_name = "rasa_sdk.create_app.webhook"
+    span_name = "create_app.webhook"
     if tracer_provider is None:
         tracer = trace.get_tracer(span_name)
         context = None
diff --git a/tests/tracing/test_utils.py b/tests/tracing/test_utils.py
index a49ab7dd3..a0ece6cea 100644
--- a/tests/tracing/test_utils.py
+++ b/tests/tracing/test_utils.py
@@ -73,5 +73,5 @@ def test_get_tracer_and_context() -> None:
     print(type(tracer))
 
     assert isinstance(tracer, ProxyTracer)
-    assert span_name == "rasa_sdk.create_app.webhook"
+    assert span_name == "create_app.webhook"
     assert context is None