diff --git a/app/src/common/shared/org/mozilla/vrbrowser/browser/SettingsStore.java b/app/src/common/shared/org/mozilla/vrbrowser/browser/SettingsStore.java
index d67fa944b..f7d5bc137 100644
--- a/app/src/common/shared/org/mozilla/vrbrowser/browser/SettingsStore.java
+++ b/app/src/common/shared/org/mozilla/vrbrowser/browser/SettingsStore.java
@@ -82,6 +82,7 @@ SettingsStore getInstance(final @NonNull Context aContext) {
     public final static boolean WHATS_NEW_DISPLAYED = false;
     public final static long FXA_LAST_SYNC_NEVER = 0;
     public final static boolean RESTORE_TABS_ENABLED = true;
+    public final static boolean BYPASS_CACHE_ON_RELOAD = false;
 
     // Enable telemetry by default (opt-out).
     public final static boolean CRASH_REPORTING_DEFAULT = false;
@@ -652,5 +653,14 @@ public boolean isRestoreTabsEnabled() {
         return mPrefs.getBoolean(mContext.getString(R.string.settings_key_restore_tabs), RESTORE_TABS_ENABLED);
     }
 
+    public void setBypassCacheOnReload(boolean isEnabled) {
+        SharedPreferences.Editor editor = mPrefs.edit();
+        editor.putBoolean(mContext.getString(R.string.settings_key_bypass_cache_on_reload),isEnabled);
+        editor.commit();
+    }
+
+    public boolean isBypassCacheOnReloadEnabled() {
+        return mPrefs.getBoolean(mContext.getString(R.string.settings_key_bypass_cache_on_reload), BYPASS_CACHE_ON_RELOAD);
+    }
 }
 
diff --git a/app/src/common/shared/org/mozilla/vrbrowser/browser/engine/Session.java b/app/src/common/shared/org/mozilla/vrbrowser/browser/engine/Session.java
index d7a71c331..f11709da8 100644
--- a/app/src/common/shared/org/mozilla/vrbrowser/browser/engine/Session.java
+++ b/app/src/common/shared/org/mozilla/vrbrowser/browser/engine/Session.java
@@ -669,9 +669,9 @@ public void setActive(boolean aActive) {
         }
     }
 
-    public void reload() {
+    public void reload(final int flags) {
         if (mState.mSession != null) {
-            mState.mSession.reload();
+            mState.mSession.reload(flags);
         }
     }
 
diff --git a/app/src/common/shared/org/mozilla/vrbrowser/ui/views/UIButton.java b/app/src/common/shared/org/mozilla/vrbrowser/ui/views/UIButton.java
index f55e583eb..f3ff7a6e5 100644
--- a/app/src/common/shared/org/mozilla/vrbrowser/ui/views/UIButton.java
+++ b/app/src/common/shared/org/mozilla/vrbrowser/ui/views/UIButton.java
@@ -90,7 +90,7 @@ public UIButton(Context context, AttributeSet attrs, int defStyleAttr) {
             setOnTouchListener((v, event) -> {
                 if (event.getAction() == MotionEvent.ACTION_UP) {
                     long time = event.getEventTime() - event.getDownTime();
-                    if (time > ViewConfiguration.getLongPressTimeout()) {
+                    if (!v.isLongClickable() && time > ViewConfiguration.getLongPressTimeout()) {
                         performClick();
                     }
                 }
diff --git a/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/NavigationBarWidget.java b/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/NavigationBarWidget.java
index 15974848f..a0d43c474 100644
--- a/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/NavigationBarWidget.java
+++ b/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/NavigationBarWidget.java
@@ -187,7 +187,8 @@ private void updateUI() {
             if (mViewModel.getIsLoading().getValue().get()) {
                 getSession().stop();
             } else {
-                getSession().reload();
+                int flags = SettingsStore.getInstance(mAppContext).isBypassCacheOnReloadEnabled() ? GeckoSession.LOAD_FLAGS_BYPASS_CACHE : GeckoSession.LOAD_FLAGS_NONE;
+                getSession().reload(flags);
             }
             if (mAudio != null) {
                 mAudio.playSound(AudioEngine.Sound.CLICK);
@@ -195,6 +196,20 @@ private void updateUI() {
             mNavigationListeners.forEach(NavigationListener::onReload);
         });
 
+        mBinding.navigationBarNavigation.reloadButton.setOnLongClickListener(v -> {
+            v.requestFocusFromTouch();
+            if (mViewModel.getIsLoading().getValue().get()) {
+                getSession().stop();
+            } else {
+                getSession().reload(GeckoSession.LOAD_FLAGS_BYPASS_CACHE);
+            }
+            if (mAudio != null) {
+                mAudio.playSound(AudioEngine.Sound.CLICK);
+            }
+            mNavigationListeners.forEach(NavigationListener::onReload);
+            return true;
+        });
+
         mBinding.navigationBarNavigation.homeButton.setOnClickListener(v -> {
             v.requestFocusFromTouch();
             getSession().loadUri(getSession().getHomeUri());
diff --git a/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/settings/DeveloperOptionsView.java b/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/settings/DeveloperOptionsView.java
index 5a6dc5bed..4875299c1 100644
--- a/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/settings/DeveloperOptionsView.java
+++ b/app/src/common/shared/org/mozilla/vrbrowser/ui/widgets/settings/DeveloperOptionsView.java
@@ -66,6 +66,9 @@ protected void updateUI() {
         mBinding.hardwareAccelerationSwitch.setOnCheckedChangeListener(mUIHardwareAccelerationListener);
         setUIHardwareAcceleration(SettingsStore.getInstance(getContext()).isUIHardwareAccelerationEnabled(), false);
 
+        mBinding.bypassCacheOnReloadSwitch.setOnCheckedChangeListener(mBypassCacheOnReloadListener);
+        setBypassCacheOnReload(SettingsStore.getInstance(getContext()).isBypassCacheOnReloadEnabled(), false);
+
         if (BuildConfig.DEBUG) {
             mBinding.debugLoggingSwitch.setVisibility(View.GONE);
         } else {
@@ -101,6 +104,10 @@ protected void updateUI() {
         setUIHardwareAcceleration(value, doApply);
     };
 
+    private SwitchSetting.OnCheckedChangeListener mBypassCacheOnReloadListener = (compundButton, value, doApply) -> {
+        setBypassCacheOnReload(value, doApply);
+    };
+
     private SwitchSetting.OnCheckedChangeListener mServoListener = (compoundButton, b, doApply) -> {
         setServo(b, true);
     };
@@ -133,6 +140,10 @@ protected void updateUI() {
             restart = true;
         }
 
+        if (mBinding.bypassCacheOnReloadSwitch.isChecked() != SettingsStore.BYPASS_CACHE_ON_RELOAD) {
+            setBypassCacheOnReload(SettingsStore.BYPASS_CACHE_ON_RELOAD, true);
+        }
+
         if (restart) {
             showRestartDialog();
         }
@@ -194,6 +205,16 @@ private void setDebugLogging(boolean value, boolean doApply) {
         }
     }
 
+    private void setBypassCacheOnReload(boolean value, boolean doApply) {
+        mBinding.bypassCacheOnReloadSwitch.setOnCheckedChangeListener(null);
+        mBinding.bypassCacheOnReloadSwitch.setValue(value, false);
+        mBinding.bypassCacheOnReloadSwitch.setOnCheckedChangeListener(mBypassCacheOnReloadListener);
+
+        if (doApply) {
+            SettingsStore.getInstance(getContext()).setBypassCacheOnReload(value);
+        }
+    }
+
     private void setServo(boolean value, boolean doApply) {
         mBinding.servoSwitch.setOnCheckedChangeListener(null);
         mBinding.servoSwitch.setValue(value, false);
diff --git a/app/src/main/res/layout/options_developer.xml b/app/src/main/res/layout/options_developer.xml
index 110573725..fd1b4fc58 100644
--- a/app/src/main/res/layout/options_developer.xml
+++ b/app/src/main/res/layout/options_developer.xml
@@ -67,6 +67,12 @@
                     android:layout_height="wrap_content"
                     app:description="@string/hardware_acceleration_switch" />
 
+                <org.mozilla.vrbrowser.ui.views.settings.SwitchSetting
+                    android:id="@+id/bypass_cache_on_reload_switch"
+                    android:layout_width="match_parent"
+                    android:layout_height="wrap_content"
+                    app:description="@string/bypass_cache_on_reload_switch" />
+
                 <org.mozilla.vrbrowser.ui.views.settings.SwitchSetting
                     android:id="@+id/servo_switch"
                     android:layout_width="match_parent"
diff --git a/app/src/main/res/values/non_L10n.xml b/app/src/main/res/values/non_L10n.xml
index 6a72278f4..38f1bd84f 100644
--- a/app/src/main/res/values/non_L10n.xml
+++ b/app/src/main/res/values/non_L10n.xml
@@ -49,6 +49,7 @@
     <string name="settings_key_ui_hardware_acceleration" translatable="false">settings_key_ui_hardware_acceleration_v3</string>
     <string name="settings_key_fxa_last_sync" translatable="false">settings_key_fxa_last_sync</string>
     <string name="settings_key_restore_tabs" translatable="false">settings_key_restore_tabs</string>
+    <string name="settings_key_bypass_cache_on_reload" translatable="false">settings_key_bypass_cache_on_reload</string>
     <string name="environment_override_help_url" translatable="false">https://github.com/MozillaReality/FirefoxReality/wiki/Environments</string>
     <string name="private_policy_url" translatable="false">https://www.mozilla.org/privacy/firefox/</string>
     <string name="private_report_url" translatable="false">https://mixedreality.mozilla.org/fxr/report?src=browser-fxr&amp;label=browser-firefox-reality&amp;url=%1$s</string>
diff --git a/app/src/main/res/values/strings.xml b/app/src/main/res/values/strings.xml
index 0c5986818..ce2e74a5d 100644
--- a/app/src/main/res/values/strings.xml
+++ b/app/src/main/res/values/strings.xml
@@ -344,9 +344,16 @@
     <!-- This string labels an On/Off switch in the developer options dialog and is used to toggle
      UI render mode. If enables it uses hardware acceleration which should be faster but it may be more unstable.
      If disabled it uses software rendering which is stable but not as performant as hardware acceleration
--->
+    -->
     <string name="hardware_acceleration_switch">Enable UI Hardware Acceleration</string>
 
+    <!-- This string labels an On/Off switch in the developer options dialog and is used to toggle
+         the behavior of the navigation bar reload button. When enabled, the reloads will bypass
+         the browser cache. This feature is used by web developers when they want to always view
+         the most recent version of a web site.
+    -->
+    <string name="bypass_cache_on_reload_switch">Enable Cache Bypass On Reload</string>
+
     <!-- The string labels an On/Off switch in the developer options dialog and is used to toggle enabling Servo. -->
     <string name="developer_options_servo">Enable Servo</string>